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The Real estate sector in Ghana is booming and with that boom comes many opportunities. It is now possible for real estate agents in Ghana to better serve their clients and earn a living through real estate. Gone are the days when being an agent was a part-time gig. Many individual and corporate real estate companies are now functioning in Ghana full-time.
One of the reasons why real estate is so attractive is because you can earn as much as you are able to sell. There is no cap. The average range of salary within the real estate industry in Ghana ranges from 3,080 GHS per month (minimum average salary) to 8,800 GHS per month (maximum average salary, the actual maximum is higher). So is it possible to make 6 figures as a real estate agent? Well, In this post, I will be sharing some useful and practical tips on how to sell more properties and how you can grow to a 6 figure income in real estate.
High-value properties often mean more revenue which translates to an increase in profits. If you want to earn more as an agent then having some high-end properties within your portfolio is a good way to go. Properties in the mid and low range also have the potential to earn you more since transactions within that range are higher as compared to transactions within the high-end market. To work as an agent in the high-end market, you must be eloquent, well-read and professional as you will be dealing with a lot of sophisticated people. Having the ability to speak multiple international languages is a plus since you are likely to interact with nationals of different countries.
Having a phone is a must in the industry just as having a working email. Foreigners may not be able to give you a call internationally but they can always send you an email. Have your email alerts on so you don’t miss any important one. Make sure you reply to all emails immediately you receive them. Prompt responses show your availability and professionalism. Have an online presence like a professional LinkedIn profile so that when people Google you they see the right person. Also, consider updating your profile on meqasa.com to contain all relevant and up-to-date information about your business and professional life. All these seemingly minor things build trust.
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Some agents have no plan for their day. They wake up and sit around waiting for someone to call. If you are listed on Meqasa, then that will work for you since Meqasa is doing all the work but that should not limit you from going out to meetings and conferences just so that you can meet people. Have a list of companies that you want to visit, make calls to prospective clients and be in touch with other agents to get information on more properties. Build up your property portfolio so you are ready for the offers that will come your way.
Don’t only spend your money on our clothes and how you look. If you are serious about making six figures then you must spend on advertising your brand and property. Most people who search for high-end property in Ghana do so via Google and what normally shows up are properties listed on meqasa.com. Spending money to build your own website and getting it to rank on high-end search terms related to property is almost impossible unless you are ready to spend a fortune and wait for about 2 years to get ranked. That’s why advertising your properties on Meqasa is one of the best ways to advertise as a real estate agent. You are assured of quality leads in your email without you having to maintain your own website, Google AdWords spend, SEO experts etc. Meqasa is also the most preferred choice for expats due to its trustworthiness.
Follow these 4 solid ways and you stand to increase revenue exponentially as a real estate agent in Ghana. Follow them diligently over some years, and you should be making six-figure values. We wish you the very best as you continue to work hard in providing accommodation to everyone.