Creating an account on meqasa.com is one of the best decisions you could make in your career as a professional real estate agent. As the number one marketplace for Ghana’s real estate, meqasa has about 53,000 people (since February, 2017) visiting its website on a monthly basis in search of their next home, office and other real estate needs, your account on the Meqasa website gives you access to this growing number of property seekers.

If you are a new estate agent on the platform, you may be ignorant as to how to take full advantage of your subscription. Here are three pointers to get you started on your way to getting the most out of your new meqasa account.

Within the first 24 hours of creating your account, log into your dashboard to:

Complete Your Profile:

Are you an individual (agent, landlord or landlady) or a collective (agency or developer)?

If you are an individual, update your profile with a clear and good-looking profile picture. People respond better when they know they are interacting with an actual person. If you are an agent, go beyond the basic requirements of adding your contact information to your profile and update it to contain all relevant professional information about yourself, such as the number of years you’ve been in the business for, the neighbourhoods where you have property, and other such information.

As a collective, your logo would be the equivalent of your profile picture. Agents working for a company can have individual accounts under the company’s meqasa account, so seekers know which human face of the company they deal with when they make the choice to rent or buy from you. This is basically free marketing for yourself and your brand. If done right, you are sure to get more business and referrals.

Get Verified:

This is very important for any serious real estate agent. Simply send your identity details to meqasa (through your Relationship Manager, if you have one) to get verified. The identification document could be a driver’s license, passport, or other recognised form of national identification bearing the same name as the name used on your meqasa profile. This will earn you a “Verified” label on your profile.

To get further verification – the “VerifiedPlus” label -, add your company registration details (incorporation certificate, certificate to commence business, etc.) and you’ll have the VerifiedPlus logo attached to your company profile indicating you are a legally registered business entity recognized by the State and less likely to be involved in any mischief. A verified profile on meqasa.com is more likely to get positive attention than a non-verified one. So go ahead. Get verified today!

List Your Property the Right Way:

Click on the pink “Post New Listings” button located on the upper right corner of your dashboard screen and follow the prompts to list your property for sale or for rent. Remember, good pictures (at least 5) and a great description will show seekers you are serious about what you do and make them more likely to click on that “Contact Agent” button to rent or buy from you. A proper listing is an online representation of the real property. It gives seekers the feeling that they have visited the place already, and if they like it, they call you for a viewing. It’s one of the first steps towards closing the deal.

Subscription:

A sure way to get exposure after creating an account is getting subscribed after listing your property on your meqasa account. There are different subscriptions depending on the type of account you created – whether an agent, homeowner or developer account.  You need to subscribe to a plan; 3 months, 6 months and 12 months. You can either go for a Basic, Professional or Extended plan.

Conclusion

Once you do these three things, you are sure to get some good attention drawn to your offerings on meqasa.com. You can then take advantage of some of meqasa’s paid packages to give even more prominence to your listings and increase your chances for a quick sale. Meqasa.com can get serious seekers calling you about your property, but your own business ethics and customer service will get them to close the deal with you.